1. You’re always adding new content and sharing that content with others so you build a much larger audience for your work.
2. It’s easier to show your personality in a blog than it is in a traditional portfolio site, and it’s easier for people to get attached to personality than it is for them to get attached to work.
3. Broadcasting your personality also makes it far easier to attract like-minded people whom you love working with.
4. Most people aren’t using a blog for their portfolio, so you stand out. Read more…
I saw Brandi speak about how easy it is to start a business doing what you love at Pecha Kucha in Denver and ever since I’ve been a huge fan of hers. If you ever get to meet Brandi you see right away how her ebullience melts obstacles and makes it possible for her to not only be a creative entrepreneur herself but to also help tons of other creative entrepreneurs through Fashion Denver. If you live in Denver, Brandi teaches “Do What You Love, Love What You Do” classes that are inspiring, affordable and of course, super fun. You can read about them right here. So here, in her own words and in a lovely shade of plum, is Brandi’s launch story. Read more…
My name is Fernando. I am a passionate defender of advertising.
I believe that advertising can be a spiritual pursuit. We have the opportunity to influence companies to practice sustainable commerce. We have the power to influence people to support sustainable companies. We empower people to support themselves while doing the work they were meant to do and we mimic the energy of the Universe every time we set out to create.
I want Big Fucking Logo to change advertising by building a League of Badass Creatives who respect the purity of advertising and the power we have in society. I want to give you the tools to build a career where you do life-changing work that is deeply fulfilling and of service to the world. Posts every Monday, comments always welcome.